Congratulations Mark Cleveland
Mark Cleveland's coauthored submission, entitled:
"The Antecedents of Global Brand Advocacy for Home and Overseas Chinese" (Mark Cleveland, Boris Bartikowski)
was awarded the "Best Conference Award" (i.e., the best paper award for the entire conference) at the 2020 Global Marketing Conference (Seoul, South Korea).
The Global Marketing Conference is the largest annual gathering of Marketing Scholars in Asia, and one of the largest marketing conferences worldwide.
Well done, Mark and Boris!